Authentic Athletic Wear
Since 1919
Champion doesn't just make classic american athletic wear. We invented it.
Read More Since 1919, we’ve pioneered some of the most well-known innovations in athletic apparel, setting new standards for sport and lifestyle.We’ve reimagined, reinvented and reignited what it means to be a champion.
We've earnt our authenticity, and we earn it again every day. That's what makes us champion.
Read More Every day, every challenge is an opportunity to take ourselves to a higher place. We can’t all be the fastest or the strongest, but we can be the best version of ourselves.Finding this place is the fuel that strokes the fire in the heart of all champions.
Designed for everybody, Champion transcends the gym, the field, the studio or the street. Champion is for the love of your sport, whatever you chose.
Embrace your inner Champion.
How We are making a difference...
Read MoreThere is so much potential for us in the apparel business to create and evolve our sustainability practises. At Champion, our mission is to see an end to unethical sourcing practises and the exploitation of workers in the fashion industry. Recently, Champion and the other brands within the Hanes Australasia Group, were recognised for our commitment to putting the planet and people first by achieving a grade A- in the 2018 Ethical Fashion Report by Baptist World Aid Australia. This is an improvement on last year’s combined score of B+ for Hanes, and A- for our legacy company, Pacific Brands. We also received a special mention for being a leading performer amongst larger fashion retailers for the research we’ve undertaken into our employee’s wage levels and cost of living in our directly-owned network.
We’ve come a long way, but we know there is still a way for us to go. Which is why we won’t be satisfied until we get a grade A. In using our business as a force for good, we will continue to strive to be a leader in ethical sourcing and seek ways to improve our factories.The detailed report can be accessed via baptistworldaid.org.au.
#1 Innovating Athleticwear
Always at the forefront of technical innovation and style:
- Pioneered and patented reverse weave sweatshirts.
- Developed the first cotton football jerseys.
- Created the first hooded sweat.
- Invented the first reversible tee.
- Made the first breathable mesh short.
- Developed the first supportive jogging bra
Through the ages
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- 1919
- Champion EST.
Rochester, NY, USA
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- 1920
- The first partnership with the University business begins.
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- 1930
- Champion became the brand of choice for college bookstores across America.
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- 1950
- 60 - Invention of the reverse weave.
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- 1970
- Champion became famous for creating the hooded sweatshirt.
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- 1977
- Invented the first sports bra.
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- 1980
- Champion became the official outfitter of the National Basketball Association (NBA).
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- 2000
- The original, heavyweight line of sweatshirts, tee shirts, sweatpants and shorts, all bearing the iconic Champion "C" logo.
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- 2017
- Champion is a global, authentic brand for athletes and active people. Champion is active wear for all.
- 1919
- 1920
- 1930
- 1950-1960
- 1970
- 1977
- 1980
- 2000
- 2017
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1919
Champion EST. Rochester, NY, USA
-
1920
The first partnership with the University business begins.
-
1930
Champion became the brand of choice for college bookstores across America.
-
1950-1960
Invention of the reverse weave.
-
1970
Champion became famous for creating the hooded sweatshirt.
-
1977
Invented the first sports bra.
-
1980
Champion became the official outfitter of the National Basketball Association (NBA).
-
2000
The original, heavyweight line of sweatshirts, tee shirts, sweatpands and shorts, all bearing the iconic Champion "C" logo.
-
2017
Champion is a global authentic brands for athletes and active people. Champion is active wear for all.
