The latest arrivals in Reverse Weave, our heavyweight fleece engineered in 1934 to resist shrinkage and stay true. New hoodies, crews and trackies in fresh colours, built to hold their shape and layer clean, wash after wash.

New In Reverse Weave

New Reverse Weave Hoodies and Crews

Our iconic Reverse Weave was engineered in 1934, with fabric turned 90 degrees and cut on the cross-grain to resist vertical shrinkage. The patent followed in 1938. This new-season drop brings that construction into fresh colours and cuts across hoodies, crews and track pants. Heavyweight fleece feels substantial in the hand and holds its shape through repeated washing. Browse the full Reverse Weave range to see the franchise in depth.

Cross-Grain Construction That Lasts

The detail is the cross-grain build. Turning the fabric resists the vertical shrinkage that pulls ordinary fleece out of shape, so a Reverse Weave hoodie stays true year after wear. Side panels add structure, ribbed cuffs grip cleanly, and brushed-soft fleece keeps the warmth without stiffness. For the womens cut of the franchise, browse our womens Reverse Weave. A piece of history, redefined for the way it's worn now.